Amazon DSP Advertising Management
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MARKETING SERVICES
What Is Amazon DSP?
Amazon demand side platform is an Amazon Advertising product that enables automated and programmatic buying of display, video and audio ads. Amazon DSP advertising placements extend beyond Amazon.com and into its subsidiaries, such as IMDb and Prime Video.
Get a firm grasp of 1. what is Amazon DSP and 2. what is a demand side platform by understanding more about display advertising:
Display Advertising:
Display advertising is a means to promote brands through digital ads – typically in the form of text, images, video and audio – on platforms where online ad space (called inventory) is available. Examples of Amazon display ads include Amazon banner ads and Amazon product display ads.
What Is a Demand Side Platform?
Demand side platform companies saw the opportunity to bring the buying and selling of ad inventory online. A DSP uses technology to create a network of ad inventory across multiple platforms.
Specifically, a DSP Amazon advertiser would use the Amazon demand side platform to purchase and manage their Amazon DSP ads from multiple publishers on a single demand side platform interface. Most display advertising today is done programmatically through DSP platforms.
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Amazon DSP
Amazon DSP is a demand side platform and display advertising Amazon solution owned and operated by Amazon. The Amazon demand side platform enables programmatic buying of ad inventory on Amazon.com and its subsidiaries. Demand side platform advertising is ideal for businesses who want to promote their products and services on a large scale.
Amazon DSP advertising is available through self-service or managed options, but using a demand side platform requires a significant amount of experience in advertising on Amazon. An Amazon marketing agency can extend beyond your Amazon Advertising DSP and maximize the entire Amazon Advertising platform.
Amazon DSP typically requires a minimum campaign budget of $35,000 and a three-month commitment. Having your account managed by an Amazon advertising agency like Thrive helps you take full advantage of Amazon DSP and make the most of every dollar invested – we optimize your campaigns and make data-driven decisions that use your budget wisely. With Thrive, you benefit from customized demand side platform and product display ads Amazon strategies, fine-tuned DSP ads and the ability to integrate other Amazon display advertising solutions.
Amazon DSP Advertising Management
Award-Winning Amazon Agency
Our full-service Amazon marketing agency has been consistently recognized- New Window for excellence in Amazon advertising services. We take time to understand what you do and share the same passion for growing your business. Our experts take a tactical approach to improving your campaign reach and achieving maximum return on investment (ROI).
Customized Amazon DSP Strategy
DSP platforms can be overwhelming without the right people to help you. At Thrive, we use our years of experience in Amazon Advertising to develop a 100 percent custom Amazon DSP strategy for you. We work with you to plan your budget and ensure we execute cost-effective solutions. Our experts take a multifaceted approach to drive profitable results.
We Are eCommerce Experts
Working with Thrive, you reap the benefits of more than 15 years of eCommerce expertise gained from thousands of successful advertising campaigns. We place your products among the top eCommerce brands through holistic eCommerce marketing- New Window services. Our experts utilize proven eCommerce optimization- New Window, SEO- New Window, PPC- New Window and web design- New Window best practices to propel your business.
Omnichannel Personalization
Results of a RedPoint Global survey by The Harris Poll revealed that 63 percent of consumers expect personalized brand experiences as the standard of service. At ECOM DIGITAL MARKETING, we perform audience analyses and needs assessments to develop customized internet marketing strategies that drive more business. Omnichannel personalization increases your revenue and boosts brand loyalty.
Campaign Monitoring and Evaluation
How do you know if the digital marketing services work for your firm? At ECOM DIGITAL MARKETING, we establish your campaign metrics and perform regular monitoring and evaluation to determine your strategies' success. Using Google Analytics results, we adjust your online marketing tactics and improve your approach to audience targeting to put you in a stronger financial position.
Competitive Pricing
Thrive Internet Marketing Agency is a customer-centric digital marketing company. We shape our internet marketing services based on your industry demands, online needs and financial capacity. In this way, we help you acquire the online attention you need without breaking the bank. We also provide white label services that offer huge ROI for your SEO agency.
